Creativesole
Co-founded India's first print-on-demand sneaker brand — zero inventory, $2M+ profit, 30-member team.
Impact at a Glance
What I Did
Co-founded India's first print-on-demand sneaker brand generating $2M+ in profit with zero inventory
Built brand identity from scratch: name, logo, color system, and tone of voice
Generated 2,000+ 3D sneaker renders enabling minimal-inventory, high-SKU go-to-market strategy
Secured manufacturing and fulfillment partnership with UiN Footwear (China) for international scaling
Ran Meta and Google campaigns around a "Wear Your Art" narrative — grew to 20K+ followers
Increased conversion rates by 35% and reduced bounce rate by 42% through iterative UX improvements
Built and led a 30-member creative and operations team across disciplines
Conducted national market research to scope product offering and forecast revenue